E-commerce and business communication [CBCS Semester - II]

Datta, D. L.

E-commerce and business communication [CBCS Semester - II] by D. L. Datta and Suraj Kr. Debnath - 2nd rev. ed. - Kolkata Tee Dee Publications Pvt. Ltd. 2019 - 424p. ; 24 cm.

Includes short questions and answers, university questions and bibliography.

Fundamentals of e-commerce and e-business models -- Electronic Customer Relationship Management [E-CRM] -- Supply Chain Management [SCM] -- Digital payment systems [E-payment systems] -- Enterprise Resource Planning [ERP] -- New trends in e-commerce -- Introduction to Business Communication -- Types of communication -- Tools of communication -- Drafting and practice in effective communication

9789383819256 Rs.350.00


Management--Marketing management--Marketing channel--Telemarketing--Online marketing
Commerce

E-commerce Business communication

658.872 / DAE
Copyright © 2018 Heramba Chandra College | Data Sharing License CC-BY-NC-ND | Powered by Koha | Customised by Bengal Library Association
Visitors Count