Global business today / by Charles W.L.Hill,

By: Hill, Charles W.L.

Material type: Text

TextPublisher: New York : McGraw-Hill Irwin, 2006.Edition: 4th ed.Description: xxiv,611p. 26cm.ISBN: 9780071115957; 0071115951.Subject(s): Marketing | International trade | Foreign exchange marketDDC classification: 658.8 HIG

Contents:

Globalization, National difference in political economy, Differences in culture, Ethics in International business, International trade theory, The political economy of international trade, Foreign direct investment, Foreign exchange market, International monetary system, Strategy of international business, Entering foreign markets, Exporting, importing and countertrade, Global production, outsourcing and logistics, Global marketing and R&D, Global human resource management,

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Item type	Current library	Call number	Status	Date due	Barcode
Books	HCC Seminar Library General Stacks	658.8 HIG (Browse shelf(Opens below))	Available		3122-7

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Includes glossary , notes , index

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