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New product development : successful innovation in the market place / by Michael Z. Brooke, and William R. Mills,
By: Brooke, Michael Z.
Contributor(s): Mills, William Ronald.
Material type:
TextPublisher: Mumbai : Jaico Publishing House, 2006.Description: xxiv, 219p. 24cm.ISBN: 8179921964.Subject(s): Management | New productDDC classification: 658.575 Br79M
Contents:
Finding new products, Moving on- successful development, centers of excellence, Services, market research, companies and Governments, failures, investing in new product development,
| Item type | Current library | Call number | Status | Date due | Barcode |
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HCC Central Library General Stacks | 658.575 Br79M (Browse shelf(Opens below)) | Available | c11901 |
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| 658.500954 M289 Product Management in India | 658.500954 M289 Product Management in India | 658.56 An14 Product management | 658.575 Br79M New product development successful innovation in the market place | 658.575 Sr38 Product management and new product development | 658.575 Sr38 Product management and new product development | 658.575 Sr38 Product management and new product development |
Includes references and index
Finding new products, Moving on- successful development, centers of excellence, Services, market research, companies and Governments, failures, investing in new product development,
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