Managerial economics : economic tools for today's decision makers / by Paul G. Keat ... [et al.]
By: Keat, Paul G [Author].
Contributor(s): Young, Philip K. Y [Author] | Erfle, Stephen E [Author] | Banerjee, Sreejata [Author].
Material type:
TextPublisher: Noida : Pearson Education, 2018.Edition: 7th ed.Description: xxvi, 601p. ; 25 cm.ISBN: 9789386873286.Subject(s): Economics -- Production economics -- Management | EconomicsDDC classification: 338.5024658 | Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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HCC Central Library General Stacks | 338.5024658 KEM (Browse shelf(Opens below)) | 2020 | Available | 17229 | |
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HCC Seminar Library General Stacks | 338.5024658 KEM (Browse shelf(Opens below)) | Available | 9335-9 |
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| 338.5 VAM Microeconomic analysis | 338.5 VAM Microeconomic analysis | 338.5024658 DAM Managerial economics | 338.5024658 KEM Managerial economics economic tools for today's decision makers | 338.5024658 KRM Microeconomics for managers | 338.5024658 PEM Managerial economics | 338.5024658 REM Managerial economics and financial accounting |
Includes appendix and index.
Introduction -- The firm and its goals -- Supply and demand -- Demand elasticity -- Demand estimation and forecasting -- The theory and estimation of production -- The theory and estimation of cost -- Pricing and output decisions: Perfect competition and monopoly -- Pricing and output decisions: monopolistic competition and oligopoly -- Special pricing practices -- Game theory and asymmetric information -- Capital budgeting and risk -- The multinational corporation in a Global setting -- Government and industry: challenges and opportunities for today's manager -- Macroeconomics and business cycle theory
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