Sales and distribution management
by S.L.Gupta
- New Delhi Excel books 1999.
- ix,332p. 24.5 cm
Sales and distribution strategy, Personal selling, Sales organization, Recruitment and selection, Compensation and motivation of sales force, Monitoring and performance appraisal, Sales display and sales promotion, sales forecasting, quotas and territory management, Sales budgeting and control, Distribution system, Logistics for customer satisfaction, Distribution costs and customer service, Role and function of intermediaries, Selection and motivation of intermediaries, Distribution analysis, control and management, Consumer behaviour and customer satisfaction.
8174461833 Rs.225.00
Management Sales management Distribution management