Savage, Christopher I.

Introduction to managerial economics by Christopher I. Savage and John R. Small - 2nd ed - London Hutchinson & Co 1975 - 240p. 21cm

Includes index

Economic background to management, Business firm and its objectives, Profit, Investment policy, Competition, Cost, Coast control, Demand analysis and forecasting, Pricing policy, Product policy ,sales promotion and market strategy

0091262011


Economics
Managerial economics
Business economics

338.5024658 / Sa92