Ramaswami, M.S. <br/><br/>
Marketing salesmanship and advertising 
by M.S.Ramaswami 
 - New Delhi  Sterling Publishers Private Limited  1991 
 - xi,432p.  22cm. 
<br/><br/> Includes index, bibliography 
<br/><br/>Market, Marketing, Study of mkarketing and marketing environment, Marketing process , Product,  Buying, Market segmentation,' Selling,  Marketing finance, Marketing risks, Market information system, Marketing research, Branding, Packing and packaging, Standardisation, Warehousing, Transportation, Channels of distribution, Retailer, Wholesaler, Pricing, Marketing of manufactured consumer goods, Marketing of industrial goods, Marketing of agricultural products, Commodity exchange, Cooperative marketing, Service marketing, Social Marketing, Salesmanship, Sales organisation, Advertising, Sales promotion.  
<br/><br/><label>ISBN: </label> Rs.300.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Salesmanship<br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>658.802 R149