E-commerce and business communication [CBCS Semester - II]
by D. L. Datta and Suraj Kr. Debnath
- 2nd rev. ed.
- Kolkata Tee Dee Publications Pvt. Ltd. 2019
- 424p. ; 24 cm.
Includes short questions and answers, university questions and bibliography.
Fundamentals of e-commerce and e-business models -- Electronic Customer Relationship Management [E-CRM] -- Supply Chain Management [SCM] -- Digital payment systems [E-payment systems] -- Enterprise Resource Planning [ERP] -- New trends in e-commerce -- Introduction to Business Communication -- Types of communication -- Tools of communication -- Drafting and practice in effective communication