Keat, Paul G.

Managerial economics economic tools for today's decision makers by Paul G. Keat ... [et al.] - 7th ed. - Noida Pearson Education 2018 - xxvi, 601p. ; 25 cm.

Includes appendix and index.

Introduction -- The firm and its goals -- Supply and demand -- Demand elasticity -- Demand estimation and forecasting -- The theory and estimation of production -- The theory and estimation of cost -- Pricing and output decisions: Perfect competition and monopoly -- Pricing and output decisions: monopolistic competition and oligopoly -- Special pricing practices -- Game theory and asymmetric information -- Capital budgeting and risk -- The multinational corporation in a Global setting -- Government and industry: challenges and opportunities for today's manager -- Macroeconomics and business cycle theory

9789386873286 Rs.719.00


Economics-- Production economics--Management
Economics

338.5024658 / KEM