Image from Amazon.com
Marketing Research V-1 / by M.L.Mishra,
By: Mishra, M.L.
Material type:
TextPublisher: Jaipur : Printwell, 1991.Description: 261p. 22cm.ISBN: 8170442354.Subject(s): Marketing | SamplingDDC classification: 658.802
Contents:
Introduction to marketing research, Organisation of marketing research, Marketing research process, Research desdign, Determining sources of data, Data collection forms, Attitude measurement, Sampling procedure. Sample size.
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books
|
HCC Central Library General Stacks | 658.802 M687 V-1 (Browse shelf(Opens below)) | Available | c 7824 | |
|
Books
|
HCC Central Library General Stacks | 658.802 M687 V-1 (Browse shelf(Opens below)) | Available | c 7825 |
Includes glossary and index
Introduction to marketing research, Organisation of marketing research, Marketing research process, Research desdign, Determining sources of data, Data collection forms, Attitude measurement, Sampling procedure. Sample size.
There are no comments on this title.