000 01140nam a2200229 4500
020 _a8174461833
_cRs.225.00
040 _aHCCL
041 _aeng
082 _a658.81 GUS
100 _aGupta, S.L.
245 _aSales and distribution management
_cby S.L.Gupta
260 _aNew Delhi
_bExcel books
_c1999.
300 _aix,332p.
_b24.5 cm
505 _aSales and distribution strategy, Personal selling, Sales organization, Recruitment and selection, Compensation and motivation of sales force, Monitoring and performance appraisal, Sales display and sales promotion, sales forecasting, quotas and territory management, Sales budgeting and control, Distribution system, Logistics for customer satisfaction, Distribution costs and customer service, Role and function of intermediaries, Selection and motivation of intermediaries, Distribution analysis, control and management, Consumer behaviour and customer satisfaction.
650 _aManagement
650 _aSales management
650 _aDistribution management
942 _cBK
999 _c1345
_d1345