000 01098nam a2200289 4500
020 _a8131502066
_cRs.295.00
040 _aHCCL
041 _aeng
082 _a658.81 INS
100 _aIngram, Thomas N.
245 _aSales management
_cby Thomas N. Ingram, W. Laforge Raymond ,A. Avila Ramon and H. SchwepkerCharles , Jr.
_bAnalysis and decision making
250 _a6th ed (Indian Edition)
260 _aNew Delhi
_bThomson South-Western
_c2007.
300 _axxii,436p.
_b25.5 cm
500 _aIncludes index,Notes and Glossary
505 _aChanging world of Sales management Personal selling, sales organization, Defining the strategic role of sales function, Developing the sales force, Directing the sales force, Determining sales force effectiveness and performance,
650 _aManagement
650 _aSales management
700 _aRaymond W. Laforge,
700 _aRamon A. Avila
700 _aCharles H. Schwepker, Jr.
700 _aMichael R. Williams
942 _cBK
999 _c1346
_d1346