| 000 | 01211nam a2200265 4500 | ||
|---|---|---|---|
| 020 |
_a9789384080853 _cRs.250.00 |
||
| 040 | _aHCCL | ||
| 041 | _aeng | ||
| 082 |
_a658.872 _bCHF |
||
| 100 | 1 |
_4aut _aChatterjee, Debdulal |
|
| 245 |
_aFundamental treatise on e-commerce and business communication _cby Debdulal Chatterjee, Chanchal Guha Roy and Sushil Mukherjee |
||
| 260 |
_aKolkata _bB. B. Kundu Grandsons _c2018 |
||
| 300 |
_aviii, 416p. ; _c23.7 cm. |
||
| 500 | _aIncludes appendix, MCQ questions and answers. | ||
| 505 | 0 | _aIntroduction to E-commerce -- Business models of E-commerce -- Electronic Customer Relationship Management -- Supply Chain Management -- Digital payment systems -- Enterprise Resource Planning (ERP) -- New trends in e-commerce -- Introduction to Business Communication -- Types of communication -- Tools of communication -- Drafting | |
| 650 |
_aManagement _xMarketing management _xMarketing channel _xTelemarketing |
||
| 650 | _aCommerce | ||
| 653 | _aHuman resource management | ||
| 700 | 1 |
_4aut _aGuha Roy, Chanchal |
|
| 700 | 1 |
_4aut _aMukherjee, Sushil |
|
| 942 |
_cBK _2ddc |
||
| 999 |
_c5093 _d5093 |
||