| 000 | 01191nam a22002777a 4500 | ||
|---|---|---|---|
| 020 |
_a9789382886679 _cRs.270.00 |
||
| 040 | _aHCCL | ||
| 041 | _aeng | ||
| 082 |
_a658.872 _bKAE |
||
| 100 | 1 |
_4aut _aKarmakar, Anupam |
|
| 245 |
_aE-commerce and business communication [CBCS Semester - II] _cby Anupam Karmakar and Arunima Rudra |
||
| 250 | _a6th rev.ed. | ||
| 260 |
_aKolkata _bOriental Book Company Pvt. Ltd. _c2022 |
||
| 300 |
_a[15], E129p., B186p. ; _c24 cm. |
||
| 500 | _aIncludes CU Questions 2017 (Hons. and General). | ||
| 505 | 0 | _aIntroduction to e-commerce -- Electronic customer relationship management (e-CRM) and supply chain management -- Digital payment -- Enterprise resource planning (ERP) -- New trends in e-commerce -- Introduction to business communication -- Types of communication -- Tools of communication -- Drafting | |
| 650 |
_aManagement _xMarketing management _xMarketing channel _xTelemarketing _xOnline marketing |
||
| 650 | _aCommerce | ||
| 653 | _aE-commerce | ||
| 653 | _aBusiness communication | ||
| 700 | 1 |
_4aut _aRudra, Arunima |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c5498 _d5498 |
||