Marketing management and human resource management [CBCS Semester - II] (Record no. 5030)
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| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | আন্তর্জাতিক মান পুস্তক সংখ্যা | |
|---|---|
| ISBN | আই এস বি এন | 0199494711 |
| Printed price | মুদ্রিত মূল্য | Rs.275.00 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | আন্তর্জাতিক মান পুস্তক সংখ্যা | |
| ISBN | আই এস বি এন | 9780199494712 |
| 040 ## - CATALOGING SOURCE | সূচিকরণের উৎস | |
| Original cataloging institute | মূল সূচিকরণকারী প্রতিষ্ঠান | HCCL |
| 041 ## - LANGUAGE CODE | ভাষা সংকেত | |
| Language | ভাষা | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | ডিউই দশমিক বর্গীকরণ সংখ্যা | |
| Classification Number | বর্গসংখ্যা | 658.8 |
| Item number | পদাঙ্ক | VEM |
| 100 1# - MAIN ENTRY--PERSONAL NAME | মুখ্য সংলেখ - ব্যক্তিনাম | |
| Relator code | দায়িত্ব নির্দেশক | Author |
| Personal name | ব্যক্তিনাম | Verma, Harsh V. |
| 245 ## - TITLE STATEMENT | আখ্যা বিবরণী | |
| Title | আখ্যা | Marketing management and human resource management [CBCS Semester - II] |
| Statement of responsibility | দায়িত্বের বিবরণ | by Harsh V. Verma ... [et al.] |
| 250 ## - EDITION STATEMENT | সংস্করণ ক্ষেত্র | |
| Edition statement | সংস্করণ | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | প্রকাশনা বা পরিবেশনা ক্ষেত্র | |
| Place of publication | প্রকাশ স্থান | New Delhi |
| Name of publisher | প্রকাশকের নাম | Oxford University Press |
| Date of publication | প্রকাশ কাল | 2019 |
| 300 ## - PHYSICAL DESCRIPTION | বাহ্যিক বিবরণ | |
| Page number | পৃষ্ঠা সংখ্যা | xx, 230p. ; |
| Dimensions | পরিমাপ | 24 cm. |
| 505 0# - FORMATTED CONTENTS NOTE | বিন্যাসিত সূচীসংক্রান্ত টীকা | |
| Formatted contents note | বিন্যাসিত সূচীসংক্রান্ত টীকা | Introduction to marketing -- Consumer behavior and market segmentation -- Product Pricing, distribution channels and physical distribution -- Promotion and recent developments in marketing -- Nature and scope of human resource management -- Human resource planning -- Recruitment and selection -- Training and development -- Job evaluation and performance appraisal |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | বিষয় শিরোনাম - প্রাসঙ্গিক বিষয় | |
| Topical term | প্রাসঙ্গিক বিষয় | Management |
| General subdivision | সাধারণ উপবিভাগ | General management |
| -- | Marketing management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | বিষয় শিরোনাম - প্রাসঙ্গিক বিষয় | |
| Topical term | প্রাসঙ্গিক বিষয় | Commerce |
| 700 1# - ADDED ENTRY--PERSONAL NAME | অতিরিক্ত সংলেখ - ব্যক্তিনাম | |
| Relator code | দায়িত্ব নির্দেশক | Author |
| Personal name | ব্যক্তিনাম | Duggal, Ekta |
| 700 1# - ADDED ENTRY--PERSONAL NAME | অতিরিক্ত সংলেখ - ব্যক্তিনাম | |
| Relator code | দায়িত্ব নির্দেশক | Author |
| Personal name | ব্যক্তিনাম | Sarkar, Juthika |
| 700 1# - ADDED ENTRY--PERSONAL NAME | অতিরিক্ত সংলেখ - ব্যক্তিনাম | |
| Relator code | দায়িত্ব নির্দেশক | Author |
| Personal name | ব্যক্তিনাম | Halder, Uday Kumar |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | অতিরিক্ত সংলেখ উপাদানসমূহ (কোহা) | |
| Item type | পদপ্রকার | Books |
| Classification scheme | বর্গীকরণ পদ্ধতি | Dewey Decimal Classification |
| Withdrawn status | Classification scheme | Not for loan (e.g. reference copy) | Home library | Current library | Shelving location | Date acquired in the integrated library management system | Total Checkouts | Call number | Accession number | Date last seen | Koha item type | Price (INR) |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | HCC Central Library | HCC Central Library | General Stacks | 21/06/2022 | 1 | 658.8 VEM | 16437 | 16/06/2023 | Books | 275.00 | ||
| Dewey Decimal Classification | HCC Central Library | HCC Central Library | General Stacks | 21/06/2022 | 658.8 VEM | 16438 | 21/06/2022 | Books | 275.00 | |||
| Dewey Decimal Classification | HCC Central Library | HCC Central Library | General Stacks | 21/06/2022 | 658.8 VEM | 16439 | 21/06/2022 | Books | 275.00 | |||
| Dewey Decimal Classification | HCC Central Library | HCC Central Library | General Stacks | 21/06/2022 | 658.8 VEM | 16440 | 21/06/2022 | Books | 275.00 | |||
| Dewey Decimal Classification | HCC Central Library | HCC Central Library | General Stacks | 21/06/2022 | 658.8 VEM | 16441 | 21/06/2022 | Books | 275.00 | |||
| Dewey Decimal Classification | HCC Central Library | HCC Central Library | General Stacks | 21/06/2022 | 2 | 658.8 VEM | 16442 | 28/08/2024 | Books | 275.00 | ||
| Dewey Decimal Classification | HCC Central Library | HCC Central Library | General Stacks | 21/06/2022 | 2 | 658.8 VEM | 16443 | 06/08/2024 | Books | 275.00 | ||
| Dewey Decimal Classification | HCC Central Library | HCC Central Library | General Stacks | 21/06/2022 | 658.8 VEM | 16444 | 21/06/2022 | Books | 275.00 | |||
| Dewey Decimal Classification | HCC Central Library | HCC Central Library | General Stacks | 21/06/2022 | 658.8 VEM | 16445 | 21/06/2022 | Books | 275.00 | |||
| Dewey Decimal Classification | HCC Central Library | HCC Central Library | General Stacks | 21/06/2022 | 658.8 VEM | 16446 | 21/06/2022 | Books | 275.00 | |||
| Dewey Decimal Classification | HCC Seminar Library | HCC Seminar Library | General Stacks | 06/09/2019 | 658.8 VEM | 8725-9 | 06/09/2019 | Books | ||||
| Dewey Decimal Classification | HCC Seminar Library | HCC Seminar Library | General Stacks | 06/09/2019 | 658.8 VEM | 8726-9 | 06/09/2019 | Books | ||||
| Dewey Decimal Classification | HCC Seminar Library | HCC Seminar Library | General Stacks | 06/09/2019 | 658.8 VEM | 8727-9 | 06/09/2019 | Books | ||||
| Dewey Decimal Classification | HCC Seminar Library | HCC Seminar Library | General Stacks | 06/09/2019 | 658.8 VEM | 8728-9 | 06/09/2019 | Books | ||||
| Dewey Decimal Classification | HCC Seminar Library | HCC Seminar Library | General Stacks | 06/09/2019 | 2 | 658.8 VEM | 8729-9 | 10/07/2023 | Books | |||
| Dewey Decimal Classification | HCC Seminar Library | HCC Seminar Library | General Stacks | 06/09/2019 | 658.8 VEM | 8730-9 | 06/09/2019 | Books | ||||
| Dewey Decimal Classification | HCC Seminar Library | HCC Seminar Library | General Stacks | 06/09/2019 | 1 | 658.8 VEM | 8731-9 | 05/09/2022 | Books | |||
| Dewey Decimal Classification | HCC Seminar Library | HCC Seminar Library | General Stacks | 06/09/2019 | 658.8 VEM | 8732-9 | 06/09/2019 | Books | ||||
| Dewey Decimal Classification | HCC Seminar Library | HCC Seminar Library | General Stacks | 06/09/2019 | 658.8 VEM | 8733-9 | 06/09/2019 | Books | ||||
| Dewey Decimal Classification | HCC Seminar Library | HCC Seminar Library | General Stacks | 06/09/2019 | 3 | 658.8 VEM | 8734-9 | 19/06/2024 | Books |