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Services marketing : the Indian perspective / by Ravi Shanker
By: Shanker, Ravi.
Material type:
TextPublisher: New Delhi : Excel Books, 2002.Description: xvi,656p. 24.5cm.ISBN: 9788174462671.Subject(s): Marketing | Services marketing | Services marketing--IndiaDDC classification: 658.91 SHS
Contents:
Services marketing:conceptual issues, Tourism and travel services, Transportation and logistic services, Financial services, Information technology and communication services, Media services marketing, health care services, Professional services, Education and extension services, public services.
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HCC Central Library General Stacks | 658.91 Sh18 (Browse shelf(Opens below)) | Available | c13207 | |
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HCC Central Library General Stacks | 658.91 Sh18 (Browse shelf(Opens below)) | Available | c13208 | |
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HCC Central Library General Stacks | 658.91 Sh18 (Browse shelf(Opens below)) | Available | c14341 | |
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HCC Central Library General Stacks | 658.91 Sh18 (Browse shelf(Opens below)) | Available | c14342 | |
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HCC Central Library General Stacks | 658.91 Sh18 (Browse shelf(Opens below)) | Available | c14343 | |
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HCC Central Library General Stacks | 658.91 Sh18 (Browse shelf(Opens below)) | Available | c14344 | |
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HCC Central Library General Stacks | 658.91 Sh18 (Browse shelf(Opens below)) | Available | c14345 | |
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HCC Seminar Library General Stacks | 658.91 SHS (Browse shelf(Opens below)) | Available | 5312-8 | |
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HCC Seminar Library General Stacks | 658.91 SHS (Browse shelf(Opens below)) | Available | 5311-8 | |
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HCC Seminar Library General Stacks | 658.91 SHS (Browse shelf(Opens below)) | Available | 5310-8 | |
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HCC Seminar Library General Stacks | 658.91 SHS (Browse shelf(Opens below)) | Available | 5313-8 | |
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HCC Seminar Library General Stacks | 658.91 SHS (Browse shelf(Opens below)) | Available | 5309-8 |
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| 658.91 RAS Services marketing | 658.91 SHS Services marketing the Indian perspective | 658.91 SHS Services marketing the Indian perspective | 658.91 SHS Services marketing the Indian perspective | 658.91 SHS Services marketing the Indian perspective | 658.91 SHS Services marketing the Indian perspective | 658.91 ZES Services marketing Integrating customer focus across the firm |
Services marketing:conceptual issues, Tourism and travel services, Transportation and logistic services, Financial services, Information technology and communication services, Media services marketing, health care services, Professional services, Education and extension services, public services.
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